As a Graphic Designer at Tricon, I’ve had the unique opportunity to support the Genuine Cup. An international soccer tournament celebrating athletes with intellectual and developmental disabilities. Tricon is not only a proud sponsor of the event; our CEO is also one of the founding visionaries behind the Genuine Cup.
In 2026, the tournament is expanding significantly, growing from 30 to over 54 global teams. To support this exciting evolution, I’ve been actively involved in refreshing and expanding the event’s brand identity system. My contributions include social media, event graphics, custom invitations, print collateral, and other creative assets that help tell the Genuine Cup’s story with clarity, warmth, and impact.
2026 • Branding • Print • Motion
Design & Concept: Tanner Hodgkinson
Tools: Illustrator, Indesign, Photoshop
Institution: Genuine Cup
Invitation design
Social Media
Event Design
I had the opportunity to collaborate with the Harlem Globetrotter brand and create collateral to promote the Trotters playing a game at the Genuine Cup 2026.