The system I created for IBN SINA focuses on understanding the demographic and psychographic profiles of the low-income and indigent families within the Houston area and Port Arthur, Texas. This System outlines the healthcare needs, preferences, and challenges faced by these communities. By identifying key demographics and healthcare concerns. I decided to design this system using vector images to give a feeling of community and inclusiveness. Along with bright colors to give an overall warmth and welcoming feeling to the viewer.

The system includes a poster advocating for heart health, pamphlets advocating for the community by raising awareness for the care that is offered from IBN SINA, as well as a Target Audience booklet. 

All illustrations are hand drawn by myself.